Salon washing stations with artistic decor

Salon Operations · Beauty Placement · Bay Area

Operations BuiltAround Your Vision

Salon Operations Management tailored to your exact needs — not a package, not a template. A signature engagement built around what matters most to your salon.

Primary Service Offering

Salon OperationsManagement

Every salon is different. That's why every engagement is built around what matters most to yours — not a one-size-fits-all package, but a curated selection of operational work scoped to your exact needs.

Salon interior

The Category-Based Model

Rather than pre-packaged deliverables that may not fit your salon, we built a framework where you select the focus areas that matter most. Scope is confirmed in writing before any work begins — protecting your investment and our time.

SchedulingSOPsTeam CultureFinancial HealthInventoryClient RetentionKPIsCA ComplianceSpace & Flow

How It Works

01

Discovery Conversation

We start with a complimentary conversation to understand your salon's current state, challenges, and goals. No commitment required.

02

Select Your Tier

Choose the engagement level that fits your timeline and investment — from a focused 2-week sprint to a full 12-week operational overhaul.

03

Choose Your Categories

Pick up to 2, 4, or 6 focus areas from 9 operational categories. Your vision shapes the engagement — we deliver with a signature touch.

04

We Build. You Grow.

Deliverables are locked at contract signing. Every output is tailored, branded, and built to outlast the engagement.

Investment & Scope

Choose YourEngagement Level

All tiers begin with a complimentary discovery conversation. Scope and deliverables are confirmed in writing before any work begins. Additional work outside selected categories is $200 / hr.

Tier 1

Essentials

$1,500
2–3 Weeks

Best for: Salons needing a focused, fast-turn engagement on 1–2 specific operational areas.

Fixed Foundation

  • Operational discovery session
  • Needs assessment review
  • Written action plan with prioritized recommendations
  • 1 follow-up session (30 min) after delivery

+ Up to 2 Focus Categories

selected from the Category Menu

Payment

50% at signing · 50% at delivery

Get Started
Most Popular

Tier 2

Operations

$4,000
4–6 Weeks

Best for: Established salons ready to build scalable systems and strengthen day-to-day operations.

Fixed Foundation

  • Everything in Tier 1
  • Full operational audit across all business areas
  • 2 strategy & implementation sessions (60 min each)
  • 30-day email support during rollout

+ Up to 4 Focus Categories

selected from the Category Menu

Payment

50% at signing · 50% at delivery

Get Started

Tier 3

Full Management

From $7,500

Scope varies — let's discuss your engagement

8–12 Weeks

Best for: Salons undergoing growth, restructuring, or a full operational overhaul with hands-on implementation.

Fixed Foundation

  • Everything in Tier 2
  • Custom Operations Manual (branded to the salon)
  • 90-Day Implementation Roadmap with milestones
  • 3 strategy sessions + 60-day check-in call
  • 90-day direct email access to consultant

+ Up to 6 Focus Categories

selected from the Category Menu

Payment

50% at signing · 25% at midpoint · 25% at delivery

Let's Talk

All pricing is project-based. Additional work beyond selected categories is billed at $200 / hr. A 30–50% rush surcharge applies for turnaround under 48 hours.

Step 2 — Choose Your Focus

9 Ways We StrengthenYour Operations

Select the categories that match your salon's most pressing needs. Each category has defined deliverables — scope is locked at contract signing.

Scheduling & Staff Coverage

Eliminate gaps, reduce chaos, and build a coverage structure your team can actually follow.

Standard Operating Procedures

Document your processes once. Done right, SOPs reduce errors and free up your mental bandwidth.

Team Culture & Communication

Build a culture where accountability is natural and communication doesn't require a meeting for every decision.

Financial Health & Reporting

Understand where your money is going and build a reporting structure you'll actually use each month.

Inventory & Vendor Management

Stop running out of what you need. Build vendor relationships and tracking systems that work on autopilot.

Client Experience & Retention

Map the client journey and close the gaps that cause clients to leave — before they do.

KPI & Performance Tracking

5–8 custom KPIs defined for your salon, with a tracking system you can run independently after we're done.

CA Compliance & Licensing

A structured review against California Board of Cosmetology requirements — with a clear corrective action plan.

Space & Operational Flow

Assess how the physical layout of your salon supports — or hinders — the way your team works.

Each category's deliverables scale with your selected tier — deeper scope at Tier 2 and 3.

Start Your Discovery Conversation

Additional Service

Beauty ProRental Placement

Connecting qualified beauty professionals with the right salon home. Billed separately from any Operations Management tier. A signed Placement Agreement is required before work begins.

Model A

Flat Fee

One-time fee — clean and simple

$350–$600per placement
  • Single fee paid once at confirmed placement
  • Due within 15 days of professional's start date
  • Includes initial screening, vetting, and facilitated introduction
  • Best for salons that prefer a clear, upfront cost
Lower upfront cost option — see Model B

Model B

Revenue Share

No flat fee — pay as the placement earns

10–15%of monthly booth rent · 3–6 months
  • No upfront flat fee — lower barrier for the salon
  • Paid on the 1st of each month following placement
  • Includes check-ins during the placement period
  • Incentivizes quality placement — consultant earns only when it sticks
Aligns incentives — success for the salon is success for us

Choose one model per engagement

Model A and Model B are alternative billing structures — not add-ons to each other. Select the model that works best for your situation at the time of agreement. Non-circumvention applies under both models.

Additional Placement Services

Lease Renewal Coordination

$150 – $300

per renewal

Executed with existing beauty professionals already placed in the salon.

Vacancy Marketing Only

$250 – $500

flat fee

Listing creation, showings, and outreach. No placement guarantee included.

The Person Behind the Brand

18 Years in Beauty.One Clear Mission.

I'm Isagani Marcelo Jr — and I've spent nearly two decades inside the beauty industry. Not watching from the outside, but in it: managing teams, growing salons, developing brands, and solving the real problems beauty professionals face every day.

I also bring 5 years of property management experience, which means I understand both the business side and the space side of running a salon or suite.

The IMJ Signature was built on one belief: every beauty professional deserves a consultant who truly gets their world — and can help them turn their vision into something lasting.

18+

Years in Beauty

5+

Years in Property

Service Areas

South Bay — Downtown San JoseEast BayPeninsulaBay Area (Property)
Stylish salon station with mirrors and decor

"Your Vision. Our Signature."

What We Stand For

Our CoreValues

Excellence

We hold our work to the highest standard — every plan, every recommendation, every interaction.

Integrity

Honest, transparent, and consistent. We do what we say and say what we mean.

Personalization

No two clients are the same. Every engagement is built around your specific goals and circumstances.

Innovation

We stay ahead of industry shifts so you're always positioned for what comes next.

Legacy

We don't just help you succeed today — we help you build something worth passing on.

Client Stories

Visions TurnedInto Reality

Real results from beauty professionals and salon owners across the Bay Area who trusted The IMJ Signature with their growth.

I've been in the beauty industry for almost a quarter of a century and Isagani stands out as one of the few people I've ever met who can run a salon space efficiently but also with so much thought — for the business, the clients and the stylists, independently and synergistically. He's absolutely the #1 reason why I stayed as long as I did at my studio. Having someone like Izzy to support you in doing your best work is priceless. He really is the standard that all salon management should look to. He's the best.

M

Marissa F.

Beauty Professional, 25+ Years in the Industry

Working with Isagani completely transformed how I run my salon. He helped me build real systems — scheduling, SOPs, team culture — and I finally feel like a business owner, not just a stylist.

M

Marisol V.

Salon Owner, San Jose

I was overwhelmed trying to manage booth rentals and keep my stylists happy. The IMJ Signature came in and gave me a clear operational roadmap. Three months later, my retention is up and my stress is down.

D

Danielle T.

Studio Owner, East Bay

Isagani doesn't just give advice — he builds with you. Our financial reporting went from a mess to something I actually understand. That alone was worth every penny.

C

Carlos M.

Salon Founder, Peninsula

The placement service was exactly what I needed when I was looking for a booth rental. He matched me with the right environment for my clientele and career stage. I felt supported the whole way.

J

Jasmine R.

Independent Stylist, South Bay

What sets The IMJ Signature apart is the personalization. He didn't come in with a cookie-cutter plan — he listened, assessed, and built something specific to my salon. That's rare.

T

Tiffany L.

Beauty School Director, Bay Area

I went from barely breaking even to having a clear picture of my finances, my team culture, and my 12-month growth plan. Isagani's process is thorough, warm, and genuinely effective.

P

Priya S.

Franchise Owner, San Jose

Ready to write your own story?

Let's start with a conversation — no commitment required.

Book a Discovery Call

Get In Touch

Let's Talk AboutYour Vision

Whether you're a stylist dreaming of your own salon, a salon owner ready to scale, or a property investor looking for trusted management — I'd love to hear your story.

Location

Bay Area, California